University Marks

The University’s trademarks consist of the logos, marks, artwork, symbols, nicknames, letter(s), and word(s) displayed below. Any artwork unapproved by the Trademark Licensing office that could cause public confusion due to its similarity to the trademarks below is an infringement of the University’s trademark rights. Retro and historic marks and campus images, also owned and used by WSU but not widely promoted, are still protected by trademark law. These regulations also apply to trademarks representing the University’s Global and regional campuses in Everett, Spokane, Tri-Cities, and Vancouver, as well as all other departments and units of Washington State University.

VERBIAGE

  • Washington State University ®
  • Washington State Cougars ®
  • WSU Cougars ®
  • Wazzu ®
  • WSU™
  • Go Cougs™
  • Cougars™
  • Cougs™
  • Apple Cup ®
  • Martin Stadium™
  • Bryan Clock Tower™
  • Washington State University –
    Tri-Cities™
  • Washington State University – Vancouver™
  • Washington State University – Spokane™
  • Washington State University – Everett™
  • Washington State University – Global™


MARKS AND ARTWORK

   

COLORS

 

CRIMSON* PANTONE® 201
RED PANTONE® 186
DARK GRAY* PANTONE® 7540
BLACK (all shades) PROCESS BLACK
WHITE WHITE
*Primary